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In the early years, when processing and printing of photographs was done manually, studio lighting was done with tungsten bulbs, which gave very good results. But, with the advent of photo finishing machines, problems arose as photographs started developing casts due to the tungsten lamp. The problem encouraged our founder Mr. J. P. Soni to learn quickly the technology for manufacturing studio flash systems. And in 1976, with the singular aim to equip every photographer & studio with state-of-art equipment at most affordable prices, he formed Photoquip - the professional studio system lab. Later in 1984, Photoquip collaborated with Elinchrom - the world's leading studio flash system manufacturer - with a view to export studio flash systems to Switzerland.