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Bull Phase or Bear Phase? When to invest your SIP?

By REPAKA PAVAN ADITYA

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Updated on: Apr 14th, 2025

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3 min read

Imagine the Indian stock market, BSE and NSE, as a giant vegetable market in your town. Some days, prices of veggies like tomatoes or potatoes shoot up because everyone wants them this is a bull phase. On other days, prices crash because there’s too much supply or people aren’t buying that’s a bear phase.

A SIP is like going to this market every month with a fixed amount, say ₹1000, to buy whatever’s available, whether prices are high or low. Over time, this simple habit can turn your small savings into a big sum. Let’s break it down step by step with examples from India.

What is a Bull Phase?

A bull phase is when the stock market is soaring, like a kite flying high on Makar Sankranti. Shares of companies get more expensive because everyone’s excited and wants to buy. Due to this, the supply will reduce, and the demand will increase. The Sensex or Nifty 50 indexes tracking top Indian companies keep climbing.

Why does it happen:

People feel good about India’s future. The Indian economy is growing, companies are making profits, and the government is announcing something big like a new highway project and infrastructural development.

Example:

If you buy a share of a company like XYZ Ltd. for ₹1000 today, in a bull phase, it might become ₹1300 or ₹1600 in a few months because demand is high. Or imagine the Nifty 50 jumping from 20,000 to 25,000 points in a year that’s a bull phase.

Real-life case:

From mid-2020 to late 2021, after the COVID-19 crash, the Sensex rocketed from about 30,000 to over 60,000. Investors who bought shares during that time saw their money grow fast.

It’s like when everyone’s rushing to buy mangoes in summer, and the price per kilo goes from ₹50 to ₹100 because they’re so popular.

What is a Bear Phase?

A bear phase is when the stock market is tumbling, like a ball rolling downhill. Share prices drop because people are scared or don’t want to buy. The Sensex or Nifty 50 falls and investors start worrying.

Why does it happen 

People might be nervous about things like high petrol prices, global problems, or uncertainty during elections. So, they sell their shares, and prices fall.

Example: 

That same ₹ 1000-share XYZ Ltd. share might drop to ₹700 or ₹500 in a bear phase because people are selling. The Nifty 50 might slide from 20,000 to 15,000 points.

Real-life case: 

In March 2020, during the COVID lockdown panic, the Sensex crashed from around 41,000 to below 26,000 in just weeks. Shareholders saw their value shrink.

It’s like when the market is flooded with onions, and the price drops from ₹50/kg to ₹20/kg because no one is buying as much.

How Does a Bull Phase Work?

In a bull phase, the stock market feels like a bustling festival.

High Confidence: 

People believe companies like Tata Motors or Bajaj Finance will do well, so they buy more shares.

Prices rise: 

As more people buy, the price of shares goes up. For example, a ₹500 share might become ₹700 in a few months.

Everyone benefits: 

If you own shares or mutual funds, their value grows. Even small investors see their money increase.

Economy boosts: 

Good news, such as India’s GDP growing, new jobs, or strong monsoon rains, helps companies, so their shares shine.

Think of it like Holi when everyone’s out celebrating, shops are packed, and prices of colours and sweets go up because demand is huge.

Example:  

During the 2020-21 bull phase, mutual funds tracking the Nifty 50 gave returns of approx 50% more in a year ₹10,000 invested could’ve become ₹15,000.

How Does a Bear Phase Work?

In a bear phase, the market feels like a quiet, rainy day:

  • Fear takes over: People worry about things like rising loan rates, global trade issues, or a weak rupee. So, they sell shares.
  • Prices fall: With fewer buyers, share prices drop. That ₹500 share might fall to ₹350.
  • Paper losses: If you own shares, their value looks lower, but you only lose money if you sell. If you hold on, prices often recover.
  • Opportunities arise: Smart investors buy shares at low prices, knowing the market usually bounces back.

Think of it like a slow day at the sabzi mandi when shopkeepers cut prices to clear stock. During the 2020 COVID bear phase, many mutual funds temporarily lost 30-40% of their value, but those who kept investing ended up with big gains when the market recovered.

How Does a SIP Work?

A Systematic Investment Plan (SIP) is like putting a fixed amount, say ₹1000, every month into a particular mutual fund. You can start a SIP through apps like Groww, Zerodha, or even your bank. The money automatically buys mutual fund units, and you don’t need to check the market daily.

  • How it’s like saving: It’s similar to putting ₹1000 monthly into a recurring deposit, but instead of fixed interest, your money grows with the stock market.
  • Example: If you invest ₹1000 every month in a mutual fund like a Nifty 50 fund, sometimes you’ll buy when share prices are high (bull phase), and sometimes when they’re low (bear phase). It’s like buying dal every month sometimes it’s ₹80/kg, sometimes ₹120/kg, but you always spend ₹1000.
  • Flexibility: In India, SIPs start as low as ₹500 or even ₹100, so anyone can join, whether you’re a student or a shopkeeper.
  • Long-term magic: Over 10-20 years, SIPs can grow significantly because compounding your profits allows you to earn more profits.

How Are SIPs Effective in Bull Phases?

In a bull phase, your SIP grows like a well-watered plant:

  • Rising prices help: Since share prices are climbing, the mutual fund units you already own are worth more. For example, if each unit was ₹100 last year, it might be ₹130 now.
  • Fewer units, but big value: Your ₹1000 might buy fewer units (say 7 units instead of 10) because prices are high, but your total investment grows fast.
  • Example: Suppose you’ve invested ₹1000 monthly for two years (total ₹24,000). In a bull phase like 2020-21, if your mutual fund grows 25%, your investment might be worth ₹30,000 or more because the market’s booming.
  • Real-life case: During the 2020-21 bull run, many Indian equity mutual funds gave 40-60% returns. SIP investors saw their money grow quickly.

How Are SIPs Effective in Bear Phases?

In a bear phase, SIPs are like finding a Diwali sale:

  • More units for less: Since share prices are low, your ₹1000 buys more mutual fund units. For example, if a unit drops from ₹100 to ₹70, you get 14 units instead of 10.
  • Future profits: When the market turns into a bull phase those extra units will be worth much more. It’s like buying more mangoes at ₹30/kg in winter, knowing they’ll sell for ₹100/kg in summer.
  • Example: If the market falls 20% in a bear phase, your ₹1000 buys more units. If you invested ₹1000 monthly for a year (₹12,000), and the market recovers with a 30% rise, your investment could be worth ₹16,000 or more.
  • Real-life case: In the 2020 bear phase, investors who kept their SIPs running bought units at low prices. When the market doubled by 2021, their cheap units turned into huge gains.

SIPs in Bull Phase vs. Bear Phase

Bull Phase: 

Imagine you’re planting Tulsi in summer. The weather’s great, and your plants (investments) grow tall and green. Your SIP keeps adding new Tulsi seeds, but seeds cost more because everyone wants them. Still, your garden (portfolio) looks amazing because everything’s thriving. 

Example:

if you invested ₹1000 monthly in a Nifty 50 fund during the 2020-21 bull phase, by 2022, your money could’ve grown 50% or more ₹24,000 might’ve become ₹36,000.

Bear Phase:

Now it’s a tough drought, and plants aren’t growing much. But your SIP lets you buy Tulsi seeds at a discount more seeds for ₹1000. When the rains (bull phase) return, those extra seeds turn into a huge, lush garden.

Example: 

During the 2020 COVID crash, ₹1000 bought more units at low prices, and those units were worth a lot by 2021.

Key points

  • In a bull phase, a ₹1000 monthly SIP for 5 years (₹60,000 total) might grow to ₹80,000-₹90,000 if the market gives 12-15% annual returns which is common for Indian equity funds.
  • In a bear phase, your ₹1000 might buy more units, so when the market recovers, that same ₹60,000 could grow to ₹1 lakh or more over time.
  • Over 10 years, with ups and downs, a ₹1000 SIP could become ₹2-3 lakh, even with bear phases, because India’s market tends to grow long-term.

Why SIPs are Better for Investors:

  • No timing needed: You don’t have to wait for a “perfect” day to start. 
  • Works in all markets: In bull phases (like 2020-21), your money zooms up. In bear phases (like 2020’s crash), you buy cheap, setting up big wins later.
  • Big results: Even ₹500 monthly adds up. Assume ₹500/month for 20 years at 12% average returns, and it could grow to over ₹4 lakh, enough for a child’s education or Marriage.
  • Fits India’s growth: India’s economy is growing fast think startups, IT, and factories. SIPs let you ride that wave.

Conclusion

The Indian stock market, like the Sensex or Nifty 50, is like the seasons sometimes it’s sunny (bull phase), sometimes stormy (bear phase). Trying to predict when to invest is like guessing when it’ll rain hard even for experts. 

Whether the market’s at 20,000 or 25,000 points, if you keep investing whatever you can afford every month, over the long term, you can see consistent growth.

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About the Author

I manifest my zeal in financial quantitative & quantitative research and have been instrumental in creating a robust process for the evaluation and monitoring of mutual funds. I’m responsible for Equity and Mutual Funds Research while creating instrumental mathematical models for portfolio construction after evaluating funds, and I play an integral role in analyzing changes in mutual funds, micro, and macro-economic indicators, and equity market events and trends. My views on asset classes which are integral in creating an investment strategy for any profile. Read more

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